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Headshot of Blanca Cruz, LPC

Blanca Cruz

Therapist(she/her)
~1 year of experience
  • Virtual
  • Depression, Stress management, Cultural & ethnic issues, Grief or loss, Trauma
  • Individual therapy, Family therapy, Couples therapy

Great to meet you!

Hola, and welcome. I'm Blanca, a bilingual (English/Spanish) therapist with more than 25 years of experience helping individuals, couples, and families navigate life's challenges and transitions.

My work is rooted in creating a safe, respectful, and collaborative space where you can feel heard, understood, and supported. Whether you're working through relationship struggles, trauma, grief, family conflict, life transitions, or simply feeling stuck, I believe healing happens when people feel empowered, connected, and valued.

As a bicultural therapist, I understand the unique experiences, strengths, and challenges that culture, family, and community can bring into our lives. My goal is to help you build on your strengths while creating meaningful and lasting change.

My approach to therapy

My approach is trauma-informed, strengths-based, and centered on the belief that every person already possesses resilience and the capacity for growth.

I integrate evidence-based approaches including EMDR-informed techniques, Positive Psychology, Gottman Method principles, family systems work, and empowerment-focused practices. Together, we'll explore patterns that may be keeping you stuck, strengthen communication and relationships, and develop practical tools that support healing and long-term well-being.

I strive to meet clients where they are while honoring their unique experiences, values, and goals.

What you can expect from me

Our first session is an opportunity for us to get to know one another and begin building a strong therapeutic partnership.

We'll talk about what brings you to therapy, the challenges you're facing, and the goals you'd like to achieve. You don't need to have everything figured out before you begin. My role is to provide a welcoming, nonjudgmental space where you can share openly and feel supported from the start.

My hope is that you leave your first session feeling heard, encouraged, and confident that you don't have to navigate life's challenges alone.

About me

  • I identify as
    Other Racial or Ethnic Background, Latinx, Woman
  • My style is
    Empowering, Warm, Inquisitive

Qualification and insurance

  • Years of experience
    ~1 year of experience
  • Training
    MSEd (Master of Science in Education) at University of Wisconsin, Other at Madison College
  • License type
    LPC (Licensed Professional Counselor) (Wisconsin)
  • Licensed in
  • Insurance accepted
    Aetna, Anthem Blue Cross and Blue Shield, Ascension, Carelon Behavioral Health, Cigna

Cost

Care details

  • Top specialties
    Depression, Stress management, Cultural & ethnic issues, Grief or loss, Trauma
  • More specialties
    Anxiety, Family issues, Relationship issues, Women's issues, Identity issues, PTSD
  • Therapy methods
    Humanistic, Attachment Based Family Therapy, Strength-Based, Solution Focused Couples Therapy, Behavior Modification, Trauma Focused CBT, Solution Focused Brief Therapy (SFBT), Motivational Interviewing
  • Care types
    Individual therapy, Family therapy, Couples therapy
  • Ages served
    Adults, Seniors, Adolescents
  • Languages
    English, Spanish