Family therapy and counseling in Macon, GA

I’m Richshawna Sims, a Licensed Professional Counselor with over 20 years of experience supporting individuals, families, and communities through life’s most challenging moments. My approach is grounded in compassion, practicality, and a deep understanding that meaningful change happens when people feel both supported and empowered.

Throughout my career, I have worked across a wide range of behavioral health settings—from community-based services and managed care to leadership roles within national organizations. This experience allows me to bring a well-rounded, real-world perspective to the counseling process, blending clinical expertise with practical strategies that clients can apply in their daily lives.

In addition to counseling, I have extensive experience in training, program development, and care management, which enhances my ability to support clients with complex needs and connect them to meaningful resources.

As a practice owner, I am committed to providing services that are not only effective but also responsive to the unique needs of each individual and family I serve.

My goal is simple: to help you move forward with clarity, confidence, and the tools you need to create lasting change

I’m passionate about helping people feel more like themselves again. I understand how overwhelming it can feel when your emotions, energy, or focus are out of sync. My goal is to provide thoughtful, individualized care that brings stability and peace back into your life.

Something brought you here — and that matters. Reaching out for support takes self-awareness and courage, and it's often the first real step toward change.

I'm a Licensed Marriage and Family Therapist and Certified Employee Assistance Professional with more than 20 years of experience helping children, teens, and adults move through some of life's most challenging moments. Over two decades, I've learned one consistent truth: when people learn to recognize their own strengths, they're far better equipped to overcome what's holding them back.

My approach is direct but warm — I meet you where you are, not where I think you should be.

Greeting!

I am a seasoned professional continuing to study and learn the most impactful ways to lessen human suffering and promote self love in all. Beginning my practice decades ago as a combat trauma therapist, I have found myself dealing with the traumas of early life and relationships with most my adolescent and adult clients. I believe counseling can offer many “tools”, to cope, however, I prefer to help people heal so that coping becomes an infrequent need.

I’m a Licensed Professional Counselor (LPC), National Certified Counselor (NCC), and Certified Professional Clinical Supervisor (CPCS) with over a decade of experience working with adolescents, adults, couples, and families. I earned my Master’s in Counseling Psychology and have built my career serving individuals navigating trauma, relationship challenges, life transitions, and high-pressure environments.

In addition to providing therapy, I serve as CEO of Success Brand Behavioral Health, where I lead a team of clinicians and continue to provide direct care. I’ve also worked extensively with youth and families involved in foster care and the juvenile justice system and currently teach graduate counseling students as an adjunct professor.

What this means for you: you’re working with a clinician who understands both complex clinical presentations and real-world stress. I’m structured, experienced, and deeply committed to helping clients move from insight to action.